I joined Apple 40 years ago on the day of the company’s IPO, December 12, 1980. As I signed my employment agreement in Geneva I was elated, ready, and relieved.
The relief stemmed from leaving my previous employer, Exxon Office Systems, a moribund and culture-deaf attempt at diversification dreamed up for…

As 2020 comes to a close, I wanted to share my annual lists of favorites. I’ll start by sharing my favorite books this year, deliberately omitting what I think is a pretty good book — A Promised Land — by a certain 44th president. I hope you enjoy reading these…

Simoraw Samoriw

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